van Schouwen Associates

Technology is a tool, not a solution in itself.
Take advantage of the opportunities.
Prepare for the challenges.


At vSA, marketing and interactive are always intertwined. Digital media must play a central role in your business plans for product launches, communication, customer relationship management (CRM), sales growth, reputation management, and brand building, and in nearly every other area of marketing endeavor. At vSA, we’ll assess your needs, discuss your options and then develop and implement the comprehensive strategy, tactics and tools you need to achieve key business goals.

Web development

  • Professional, responsive website development; all vSA websites are mobile responsive
  • Versatile platforms including WordPress, HubSpot and Drupal.
  • Custom programming including PHP, ASP, ASP.NET, Java, Javascript, Perl, and AJAX
  • Microsites for use in integrated marketing initiatives
  • Comprehensive database development
  • Complete ecommerce solutions including online shopping carts with credit card processing

Application and tool development

  • Custom Web and mobile application development and integration
  • Calculators, searchable catalogs, online digital warehouses, administrative solutions

Social media and content marketing

  • High-impact social media marketing programs leveraging tools including Facebook, LinkedIn, Twitter, YouTube, Instagram, Pinterest, Google+, and more
  • Blog development, writing, promotion, and management
  • Content marketing that cross-promotes your messages across multiple media

Search engine optimization (SEO)

  • Web analytics including comprehensive statistics tracking and reporting
  • Search engine optimization (SEO) services
  • Pay-per-click consulting, program development and management (Google Adwords and affiliate marketing programs)
  • Retargeting advertising programs to promote customer action


  • Digital video development and online implementation/promotion
  • Online presentations
  • Educational courses
  • Trade show interactive demos and inquiry tools
  • Online surveys with real-time results tracking
  • Comprehensive direct emarketing: Campaigns including enewsletters, ebulletins and direct email
  • Digital media relations

Contact us to discuss your needs.

Case Study:


van Schouwen Associates supports Simonds in moving past price wars to become a resource for increased productivity and reduced costs for its customers

View Case Study

van Schouwen Associates provides video concept, storyboard and production services for clients in Springfield, Boston, Massachusetts and across the United States


Many of vSA’s best new videos for customers are brief: a single idea, expressed well. vSALaunch often leverages video content, because video can be worth 10,000 words.

Provide motivation, build excitement, instill confidence, demonstrate how to use… Customers expect videos. Google likes them. They serve companies in many ways – they’re a shortcut for visibility and SEO improvement, and they can make great introductions and impressions online and at meetings and trade shows.

Contact us today to get started.