Strategies Briefings
At van Schouwen Associates, we want to support our clients and associates. We create powerful marketing and public relations programs and are happy to share a sampling of what we've learned. The following is part of a series of marketing techniques we've developed for you. We hope you'll find this information useful. You can also sign up to receive these Strategies Briefings via e-mail.
01/24/2012 - Strategies: Refresh, update and manage your website: WordPress makes it easy
07/26/2011 - Strategies: The best single marketing tip
04/27/2011 - Strategies: Brand advocates why and how to get them
02/01/2011 - Strategies: Bonding with your customers – there's an app for that
07/15/2010 - Strategies: Five best uses for a microsite
05/12/2010 - Strategies: Three reasons to meet with that marketing consultant who's been calling
11/19/2009 - Strategies: Planning in an Uncertain Environment
05/19/2009 - Strategies: A Time for Reappraisal
04/07/2009 - Strategies: Ramp Up for a Recovery - Here's How
02/02/2009 - Strategies: Good PR starts on the inside
01/13/2009 - Top 5 Marketing Challenges: Can You Beat the Odds in 2009?
11/20/2008 - Strategies: We've been here before...
10/23/2008 - Strategies: How marketing can help build trust...
08/27/2008 - Strategies - Care and Feeding of the Media for Businesspeople
06/02/2008 - Strategies: Contrarian Marketing: Take Advantage of Economic Uncertainty
04/23/2008 - Strategies: Corporate blogging: Credibility counts
12/20/2007 - Strategies - Web 2.0: What do you want to know?
07/16/2007 - Rethinking Your Press Strategy: The Online Press Room
05/22/2007 - Strategies - Taking control of your Web site updates
12/05/2006 - Strategies - Going green: Addressing sustainability in your promotional efforts
10/19/2006 - Strategies - Creative action in the face of market change
08/07/2006 - Strategies - Planning Special Events: Blueprint For Success
05/26/2006 - Strategies: It's time to change the way you market
02/22/2006 - Forward momentum: Strategies to step off the marketing treadmill
11/30/2005 - Strategies - Web trends: five that are here to stay!
09/27/2005 - Strategies - Crisis management: Planning ahead for effective media response
07/26/2005 - Strategies - The marriage of sales and marketing: why they belong together
07/07/2005 - Strategies - Part 2 - Want more PR? Here's how to make editors love you.
07/07/2005 - Strategies - Want more PR? Here's how to make editors love you.
07/07/2005 - Strategies for a Newsletter That Expands Your Presence